Adobe InDesign, Adobe Photoshop
Myers School of Art (Type 4)
This piece is a self-mailing calendar designed for the Levi’s brand to connect with first-time Levi’s purchasers in the state of California. It provides each new Levi’s owner with a calendar of events hosted by Levi’s throughout the 2015 year. Each event has been chosen to create unique opportunities for Levi’s owners to connect with each other throughout California in order to build brand loyalty.